A successful campaign starts with a subject line that grabs the attention of your subscribers.
Marketers with high open rates craft email subject lines that their subscribers simply can’t resist.
In this guide, we’ll share 164 best email subject line examples that will boost your email open rates.
In other words: your subject lines have the power to make or break your email marketing campaigns.
The best way to write email subject lines that get opened (instead of being marked as spam) is by leveraging natural human tendencies and psychological principles.
Whatever your approach, it’s important to keep your audience in mind, and test keywords and phrases to see what they prefer.
In this article, you’ll find tips for writing strong subject lines, and learn ways to test subject line performance.
The more you test each type of subject line, the more you’ll come to know your subscribers and their preferences.
Here are a few subject line strategies for you to try out on your subscribers.
You can use this fear in your subject lines by adding an element of scarcity (limited availability) or urgency (limited time).